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Gift packaging should focus on cultural
Visit:421 Date:2018-06-12
With the development of the times and the advancement of science and technology, we should constantly explore and recover some intriguing connotations and a higher aesthetic interest in gift packaging design. A concern for traditional culture and a deeper physical examination should be noted. The traditional inheritance and deconstruction, the pursuit and exploration of the taste of art.
      Gift packaging takes “emotion” as its appeal point, and “communicating” as the purpose of design. It integrates the content of products and the form of design to enhance the taste of “ritual”. In terms of its cultural aspects, gift packaging can be embodied in two aspects. First, gift packaging design should highlight national cultural characteristics and characteristics of the times; second, gift packaging design should adopt natural materials to convey “strong and simple "Friendship," a natural and harmonious cultural connotation.
      With the improvement of people’s living standards, while pursuing material satisfaction, they are also eager to pursue spiritual satisfaction. That is, they need a culturally pleasing packaging that can generate an emotional resonance for the seller. Therefore, we should think about the social utility of design and pay attention to the culture of custom design of packaging.

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angela@charmprinting.com 
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